For most people I think it's fair to say that the car is probably the single most expensive thing that they own. Even if you own an antique rifle, an iPad or a complete set of the Natwest piggy banks from the 80s, selling these on Ebay would only fetch a fraction of the amount a car is likely to set you back and seeing as this investment is likely to be paid off over some years, it's worth thinking really carefully about what it is you are buying. A car says a lot about the owner and getting the balance between who you think you are, how others perceive you and how well it functions is a tricky task. I don't want to dwell on stereotypes particularly but when you see that 21yr old pull up in his W-reg purple Corsa sporting a home made bodykit made from Kit-Kat wrappers and Tango cans emblazoned erratically down the bonnet with poorly realised Viper stripes, I think it's fair to say that you might have an idea about the character of the driver (ie. Twat).
(Parental discretion advised)
Some bright spark marketing team have announced the newest member of their much loved Transformers line of toys is to be named 'Spastic'. Apparently this means something different to our stateside brothers and sisters, but over here in Blighty it is a potentially very offensive term used in a derogatory fashion toward the disabled. A perfect example of marketeers not being able to see the wood for the trees and a lesson to us all to look at what we are doing.
I am sure you will have seen at least a few of these elsewhere, but there's always time for an opportunity to laugh at someone elses mistakes I find. I would like to confirm before we go any further that 49th Floor had NOTHING to do with these and my heart goes out to the people who paid for them. It just goes to show that in any design project you can't afford to miss the wood because you are too busy stuck amongst the trees.
